With small children we are always attending parties. For me this always resulted in a wrapped present in exchange for a plastic party bag. I got so fed up with spending money on gift bags or gift wrap which you just know will be thrown in the bin, and the dreaded party bag that has probably cost a small fortune but is filled with complete junk most of which will invariably end up in the bin within about 24 hours.
So I came up with the concept of the Mummy & Mimi ABC bag. I started out with the concept of the alphabet and a corresponding image, printed onto a small fabric bag. Initially I just made a few for friends parties. People loved them and so I started making them to order and have continued to do so since March 2013.